Browsing: AI deepfakes

In a landmark move, Tennessee recently introduced the Ensuring Likeness Voice and Image Security (ELVIS) Act, aimed at safeguarding individuals’ voice, image, and likeness against exploitation through artificial intelligence (AI). The bill, receiving unanimous bipartisan support in both the Tennessee Senate Commerce and Labor Committee and the House Commerce Committee, represents a significant step forward in protecting artists’ rights amidst the growing threat of AI-generated deepfakes. Tennessee, renowned as “Music City USA,” boasts a vibrant music industry, making it a fitting setting for the introduction of such legislation. Spearheaded by Tennessee Governor Bill Lee and endorsed by key figures in…

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